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Untung Rugi Bisnis Kontrakan dan Sewa Apartemen beserta Tips Memulainya

Terakhir diperbarui 06 Februari 2024 · 6 min read · by Septian Nugraha

Bisnis Kontrakan

Ada banyak pilihan bisnis dan investasi properti yang cocok dijalani oleh pemula, di antaranya adalah bisnis kontrakan dan sewa apartemen. 

Modal yang dibutuhkan untuk memulai kedua bisnis tersebut memang besar, tetapi akan sepadan dengan hasil yang bisa didapatkan. 

Karena itu, Bisnis kontrakan maupun sewa apartemen bisa menjadi pilihan investasi properti menguntungkan. 

Pasalnya, kebutuhan akan hunian layak di Indonesia masih tinggi, sehingga rumah atau apartemen disewakan cukup diminati oleh masyarakat.

Dalam artikel ini, Panduan Rumah123 akan membahas keuntungan, berapa modal usaha kontrakan yang dibutuhkan, serta tips bisnis kontrakan untuk pemula.

Penasaran? Simak ulasan lengkapnya di bawah ini.

Keuntungan Bisnis Kontrakan dan Sewa Apartemen

keuntungan bisnis kontrakan dan sewa apartemen

Tentunya, ada banyak keuntungan yang bisa didapatkan dengan melakoni bisnis sewa apartemen atau kontrakan.

Namun, perlu diingat bahwa kedua model bisnis ini memiliki beberapa perbedaan, yang selanjutnya akan dibahas di bawah ini:

1. PermintaanTinggi

Permintaan akan tinggi jika lokasi apartemen atau kontrakan berada di pusat kota dan dekat dengan kawasan perkantoran, bisnis, serta universitas ternama.  

Rumah kontrakan atau apartemen berlokasi strategis sangat diminati, dengan pangsa pasar mulai dari pekerja kantoran, pengusaha, hingga ekspatriat. 

Seperti halnya The Nove, Nuvasa Bay yang merupakan township terbesar di Kota Batam. 

Di sini, tersedia beragam jenis hunian yang bisa dipilih sebagai aset investasi maupun tempat tinggal, di antaranya rumah tapak, apartemen dan condotel. 

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Jika Anda ingin memulai bisnis kontrakan atau sewa apartemen, membeli unit hunian di The Nove, Nuvasa Bay.

Pasalnya, township yang berdiri di atas lahan seluas 228 hektare ini berada di lokasi sangat strategis, hanya 30 menit ke Singapura dan 20 menit ke Bandara Hang Nadim. 

Tidak hanya kalangan pebisnis maupun ekspatriat, rumah atau apartemen di The Nove Nuvasa Bay juga bisa disewakan kepada para wisatawan. 

Mengingat, lokasi cukup berdekatan dengan sejumlah tempat wisata seperti Nongsa Beach, Mangrove Pandang Tak Jemu, hingga Batam Botanical Garden. 

Ketiga tempat itu bisa dijangkau dengan durasi kurang dari 10 menit dari The Nove Nuvasa Bay. 

2. Keuntungan Jangka Panjang

Bisnis kontrakan maupun sewa apartemen berpotensi menghasilkan keuntungan dalam jangka panjang. 

Kebanyakan orang memilih sewa rumah atau apartemen dengan durasi lama, mulai dari hitungan bulan hingga tahun. 

Maka itu, menyewakan rumah kontrakan atau sewa apartemen dapat menghasilkan pendapatan pasif dalam jangka waktu panjang. 

3. Kenaikan Harga Jual

Aset properti cenderung mengalami kenaikan pada setiap tahunnya.

Membeli rumah atau apartemen sebagai aset investasi, tentu bisa memberikan keuntungan besar ketika Anda hendak menjualnya kembali. 

Keuntungan bisa didapat dari kenaikan harga jual, atau lazim disebut capital gain

Meski begitu, untuk mendapat keuntungan maksimal, rumah atau apartemen sebaiknya dijadikan investasi jangka panjang. 

4. Kenaikan Harga Sewa Tinggi

Tidak hanya nilai jual, nilai sewa rumah dan apartemen pun terbilang tinggi. 

Ada potensi kenaikan harga sewa setiap tahun dengan persentase mulai dari 5–15%.

Hanya saja, Anda tidak bisa menaikan harga sewa sembarangan.

Sebaiknya diperhitungkan dengan kondisi ekonomi secara keseluruhan.

Itulah beberapa alasan mengapa bisnis rumah kontrakan dan apartemen diminati oleh banyak orang. 

Sekadar saran, Anda bisa memasang iklan rumah disewakan atau apartemen disewakan di Rumah123 agar cepat laku.

Tidak perlu repot, cukup isi data diri melalui tautan berikut ini.

Selanjutnya, mari kita lihat beberapa kekurangan dari usaha sewa apartemen atau rumah kontrakan.

Kekurangan Bisnis Kontrakan dan Sewa Apartemen

Kekurangan Bisnis Kontrakan

Foto: Katadata

Meski begitu, bak dua sisi mata uang, namanya kelebihan pasti diiringi dengan kekurangan. 

Sebagai bahan pertimbangan bagi Anda, berikut kekurangan bisnis kontrakan maupun sewa apartemen. 

  • Perlu menyiapkan dana renovasi dalam jumlah besar ketika penyewa tahunan selesai mengontrak, khususnya jika si penyewa tak cukup apik dalam merawat rumah.
  • Kontrakan atau apartemen cukup berisiko digunakan untuk hal negatif. Seperti dijadikan markas gembong narkoba atau lebih buruknya lagi teroris. Sehingga pemilik harus lebih selektif dalam memilih penyewa.
  • Harus siap dengan risiko menghadapi penyewa yang bandel dan sering telat bayar. 

Sebagai tambahan, Anda juga bisa menyimak beberapa tips penting sebelum memulai bisnis kontrakan atau sewa apartemen berikut ini.

Tips Memulai Bisnis Kontrakan dan Sewa Apartemen

1. Lakukan Riset

Menjadi pengusaha tentu bukan perkara sederhana, terutama bagi pemula.

Apalagi aset usahanya bernilai tinggi, Sehingga strategi dan model bisnis yang akan diterapkan harus direncanakan dan dipikirkan matang-matang. 

Nah, sebelum memulai bisnis kontrakan atau apartemen, ada baiknya melakukan riset terlebih dahulu.

Pertama-tama, Anda harus tahu target pasar dari calon penyewa rumah atau apartemen. 

Jika ingin membeli rumah untuk disewakan, maka wajib cari tahu berapa harga pasaran yang sesuai lokasi dan kualitas properti yang hendak dibeli.

Riset ini penting untuk memperkirakan uang sewa yang akan dipatok nantinya. 

Misalnya Anda membeli rumah dengan harga Rp1 miliar, setelah melakukan riset harga sewa di sekitarnya, Anda pun mematok harga sewa sekitar Rp5 juta per bulan.

Dengan ini, Anda sudah memiliki bisnis kontrakan dengan penghasilan Rp5 juta per bulan atau 60 juta per tahun.

2. Cek Pengeluaran Tahunan

Ada dua jenis pengeluaran tahunan yang selalu dihitung oleh pengusaha kontrakan maupun apartemen, yaitu pengeluaran tetap dan pengeluaran tak terduga.

Untuk pengeluaran tetap, ada Pajak Bumi dan Bangunan (PBB), maintenance secara, serta berbagai perbaikan properti yang dibutuhkan.

Sedangkan untuk pengeluaran tidak terduga, Anda perlu menyiapkan dana darurat jika ada kejadian yang tak diinginkan, misalnya kerusakan AC, atap bocor, dan lain-lain. 

Dengan berbagai kemungkinan, sebaiknya sediakan dana yang sama besar dengan pengeluaran tetap.

Berikut cara menghitungnya:

  • Jika sudah mengalokasikan dana pengeluaran tetap sebesar Rp5 juta, siapkan juga dana untuk pengeluaran tidak terduga sebesar Rp5 juta.
  • Jika anggaran ini dihitung per tahun, Anda hanya akan mendapatkan keuntungan sebesar Rp50 juta per tahun.
  • Hasil ini dihitung berdasarkan rincian biaya sewa per tahun (Rp60 juta), yang dikurangi pengeluaran tetap dan biaya tidak terduga per tahun (Rp10 juta).

Baca juga:

Panduan Lengkap Biaya Deposit Rumah untuk Penyewa Properti

3.  Melakukan Perawatan secara Rutin

Melakukan Perawatan secara Rutin

Seperti yang telah diketahui bersama, bos kontrakan atau pemilik apartemen harus rutin merawat properti yang disewakan. 

Cara paling sederhana adalah rutin membersihkan rumah atau unit apartemen, jika kedua properti tersebut sedang kosong. 

Tujuannya agar ketika ada penyewa melakukan survei, mereka akan terkesan dengan kondisi unit yang bersih dan terawat. 

Koordinasi juga dengan pihak keamanan setempat agar hunian tersebut tetap terjaga.

4. Promosikan Properti dengan Cara yang Tepat

Setelah menyiapkan rumah atau unit apartemen yang akan disewakan, kira-kira apa lagi yang harus diupayakan agar penyewa menghampiri kontrakan kita?

Anda harus mulai mempromosikannya dengan cara yang tepat, salah satunya adalah dengan mengiklankan kontrakan atau apartemen tersebut.

Dalam hal ini, Anda dapat menghubungi agen properti tepercaya untuk membantu mengiklankan rumah. 

Atau, bisa juga dengan memajang usaha kontrakan rumah petak di situs properti seperti Rumah123.

5. Jadilah Pemilik Kontrakan yang Baik

Tips ini tidak boleh dilewatkan begitu saja.

Meski hanya hubungan bisnis, cobalah untuk menjadi pemilik kontrakan atau apartemen yang baik dan menyenangkan. 

Ini karena rumah atau apartemen yang disewakan adalah tempat tinggal juga.

Maka itu, buatlah suasana nyaman dan aman sehingga penghuni merasa betah.

Baik bukan berarti tidak tegas, karena Anda pun harus mengenal setiap penghuni jika perlu. 

Terlebih jika rumah kontrakan Anda diperuntukkan bagi mahasiswa.

Karena itu, bersikap ramah dan bertanggung jawab adalah hal penting untuk dilakukan.

Pada akhirnya, hal ini bisa jadi daya tarik bagi bisnis kontrakan Anda, di mana keramahan akan menarik lebih banyak penyewa di kemudian hari. 

Itulah penjelasan tentang kelebihan dan kekurangan, serta tips untuk memulai bisnis kontrakan dan sewa apartemen.

Bagaimana, tertarik menjadi bos kontrakan? Yuk, diskusikan topik ini di Teras123!

Semoga informasi di atas bermanfaat, ya.

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