Ringkasan Artikel:
- Flipper properti adalah orang yang membeli properti untuk dijual kembali dalam waktu relatif singkat dengan tujuan memperoleh keuntungan dari selisih harga jual.
- Untuk sukses menjalankan strategi ini, flipper perlu memiliki kemampuan menilai properti, mengestimasi harga jual, serta menyiapkan modal yang cukup untuk pembelian, renovasi, dan biaya legalitas.
- Meski berpotensi menghasilkan keuntungan besar, flipping properti juga memiliki risiko, terutama jika properti sulit dijual atau biaya renovasi melebihi perhitungan awal.
Flipper properti merupakan salah satu profesi yang bisa Anda geluti dalam dunia bisnis properti.
Istilah flipper properti barangkali masih terdengar asing di telinga sebagian besar masyarakat.
Namun, profesi ini sejatinya cukup banyak dilakoni oleh para investor maupun pelaku bisnis properti.
Jadi, apa itu flipper properti? Lalu, bagaimana pula cara kerjanya? Berikut ulasan lengkapnya.
Apa Itu Flipper Properti?
Flipper properti adalah profesi yang pekerjaannya membalik transaksi dari pembeli ke penjual dalam waktu singkat.
Sederhananya, flipper properti adalah orang yang membeli properti untuk dijual kembali dengan harga lebih tinggi.
Nah, aktivitas atau pekerjaan yang dilakukan oleh flipper disebut flipping.
Istilah flipper maupun flipping berasal dari bahasa Inggris flip, yang artinya “membalikkan”.
Istilah tersebut kemudian diserap ke dalam dunia properti menjadi jenis profesi bernama flipper, dengan aktivitasnya bernama flipping.
Sistem Kerja Flipper Properti
Cara kerja flipper properti tentu tidak sesederhana membeli rumah untuk dijual kembali.
Ada proses penilaian sebelum melakukan flipping, yang mana hal itu berkaitan dengan potensi nilai jual properti tersebut.
Umumnya, flipper akan mencari properti dengan harga murah untuk dijual kembali dengan harga tinggi.
Dalam praktiknya, banyak investor membidik proyek yang masih berada pada tahap awal pemasaran karena harganya biasanya lebih kompetitif dibandingkan saat kawasan sudah berkembang.
Contohnya adalah EONNA di BSD City yang dapat menjadi pilihan bagi investor yang ingin mengincar potensi kenaikan nilai properti dalam jangka menengah hingga panjang.
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Hal ini sejalan dengan tujuan utama aktivitas flipping, yakni mencari keuntungan dari selisih harga jual suatu properti.
Seorang flipper akan melakukan sejumlah cara untuk meningkatkan nilai pasar properti yang baru ia beli, salah satunya dengan melakukan renovasi.
Contohnya Anda baru saja membeli properti berupa rumah, tetapi desain dan bangunannya terlihat usang dan agak rapuh.
Nah, seorang flipper menyadari bahwa konsumen tidak akan membayar lebih untuk rumah tersebut.
Karena itu, renovasi merupakan upaya terbaik untuk mendongkrak nilai pasarnya.
Baca juga: 5 Cara Jitu Bisnis Perumahan untuk Developer Baru
Untung Rugi menjadi Flipper Properti
Setiap bisnis maupun profesi pasti memiliki kelebihan dan kekurangan, tidak terkecuali flipper properti.
Ada beberapa hal yang bisa dijadikan pertimbangan sebelum Anda memutuskan terjun dalam profesi tersebut.
Dari aspek keuntungan atau kelebihan, menjadi flipper properti menjanjikan keuntungan finansial dalam jumlah besar.
Potensi keuntungan tersebut biasanya lebih besar apabila investor mampu memilih properti di lokasi yang prospektif.
Salah satu contohnya adalah The Armont Residences yang berada di kawasan BSD City dan didukung oleh berbagai fasilitas serta infrastruktur yang terus berkembang.
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Selain itu, flipper properti bisa dijadikan sebagai pekerjaan sampingan yang menguntungkan.
Anda juga dapat leluasa mengatur sendiri waktu dan target penjualan bila menjadi flipper properti.
Namun, salah satu risiko jenis pekerjaan ini adalah properti yang tidak laku dijual.
Hal tersebut tentu bisa menimbulkan masalah keuangan bagi para pelakunya.
Maka itu, selain penilaian yang akurat, seorang flipper properti juga perlu merancang strategi pemasaran yang efektif agar properti menarik di mata calon pembeli.
Salah satu strategi pemasaran yang bisa dilakukan adalah memanfaatkan situs jual-beli properti seperti Rumah123.
Iklan yang tayang di situs Rumah123 mampu menjangkau banyak calon pembeli potensial, sehingga kesempatan properti laku terjual menjadi lebih besar.
Tertarik? Yuk, segera pasarkan propertimu di Rumah123!
Modal menjadi Flipper Properti
Selain mempertimbangkan untung ruginya, ada sejumlah modal penting yang harus dimiliki oleh flipper properti.
Ini sangat penting untuk diperhatikan, sebab berpengaruh besar terhadap kesuksesan dalam menjalankan profesi tersebut.
Apa saja model menjadi flipper properti? Berikut di antaranya:
1. Memiliki Kemampuan Penilaian yang Baik
Kemampuan penilaian yang baik merupakan modal utama yang harus dimiliki oleh flipper properti.
Seorang flipper properti harus fasih menilai harga pasaran properti di suatu daerah beserta potensi kenaikannya.
Kemudian, mereka juga harus memiliki analisis yang tajam terhadap faktor-faktor yang menjadi kelebihan dan kekurangan dari sebuah properti.
Ini bisa menjadi nilai tambah dalam mendongkrak harga jual.
2. Kemampuan Mengestimasi Harga Jual
Seorang flipper properti harus pandai melakukan valuasi untuk menentukan biaya akuisisi yang ditawarkan, apakah undervalue atau overvalue.
Dari proses tersebut, Anda bisa membuat estimasi tepat terkait harga jual properti untuk mendapatkan keuntungan besar.
Estimasi dibuat dengan mempertimbankan sejumlah faktor, seperti harga jual yang harus menutupi modal, biaya-biaya legalitas, biaya renovasi, dan margin keuntungan.
3. Memiliki Dana atau Modal yang Mencukupi
Perlu diketahui, flipping bukanlah jenis bisnis properti tanpa modal.
Selain rumah tapak, sebagian investor juga melakukan flipping pada properti komersial seperti SOHO atau ruko.
Sebagai contoh, Boutique Soho at Latinos Business District dapat menjadi opsi bagi investor yang ingin membidik segmen pelaku usaha dan profesional, sehingga memiliki lebih banyak pilihan strategi saat menjual kembali properti tersebut.
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Jika ingin menjadi flipper properti, Anda perlu menyiapkan sejumlah dana.
Selain uang pembelian rumah, penting juga mempersiapkan dana untuk mengurus legalitas dan biaya renovasi.
***
Itulah ulasan lengkap mengenai profesi flipper properti yang menarik diketahui.
Setelah membaca ulasan di atas, apakah Anda tertarik melakoni profesi tersebut?
Yuk, mulai diskusi mengenai flipper properti di Teras123!
Semoga informasi di atas bermanfaat, ya.
FAQ
Apa itu flipper properti?
Flipper properti adalah orang yang membeli properti, seperti rumah atau ruko, untuk kemudian dijual kembali dalam waktu relatif singkat dengan harga yang lebih tinggi. Keuntungan biasanya diperoleh dari selisih harga beli dan harga jual setelah properti diperbaiki atau direnovasi.
Apa yang dimaksud dengan flipping properti?
Flipping properti adalah aktivitas membeli properti dengan tujuan menjualnya kembali untuk mendapatkan keuntungan. Sebelum dijual, properti sering kali direnovasi atau ditingkatkan agar memiliki nilai pasar yang lebih tinggi.
Bagaimana cara flipper properti mendapatkan keuntungan?
Flipper properti memperoleh keuntungan dari selisih antara harga beli dan harga jual properti. Selain mencari properti dengan harga menarik, flipper biasanya melakukan renovasi atau perbaikan untuk meningkatkan nilai jualnya.
Apakah menjadi flipper properti membutuhkan modal besar?
Ya, flipper properti umumnya membutuhkan modal yang cukup besar karena harus menyiapkan dana untuk membeli properti, biaya renovasi, pengurusan legalitas, pajak, dan biaya pemasaran sebelum properti berhasil dijual.
Apa risiko menjadi flipper properti?
Salah satu risiko terbesar adalah properti tidak segera terjual sehingga modal tertahan lebih lama. Selain itu, biaya renovasi yang membengkak, perubahan kondisi pasar, dan kesalahan dalam menentukan harga jual juga dapat mengurangi keuntungan.
Apakah flipper properti cocok untuk pemula?
Flipping properti dapat dilakukan oleh pemula, tetapi membutuhkan pemahaman yang baik mengenai pasar properti, valuasi harga, biaya renovasi, dan strategi pemasaran. Karena itu, calon flipper disarankan untuk melakukan riset mendalam sebelum memulai investasi.
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